Objective: The primary goal of this service is to enhance the visibility and reach of real estate listings, driving engagement and potential leads. By entrusting us with your Facebook advertising needs, you can expect a significant boost in your brand's digital footprint, ensuring your listings garner attention in a crowded online space.

Scope of ServicesStrategy Development: Collaborate with clients to craft a Facebook advertising strategy uniquely tailored to their real estate business objectives. This involves understanding client goals, target audience, and market dynamics to create a customized plan.

Setup and Implementation: Manage all technical aspects of setting up Facebook ad campaigns. This includes configuring ad accounts, targeting options, and deploying ad creatives.

Campaign Management: Oversee ongoing campaign operations to ensure alignment with strategy, adjusting tactics as needed for optimal performance.

Campaign Optimization: Continuously monitor and refine campaigns. Utilize data-driven insights to tweak ad elements for enhanced engagement and effectiveness.

Monthly Reporting: Provide comprehensive reports each month, detailing campaign performance metrics, insights gained, and recommendations for future strategy.

Geo-targeted Ads: Implement geo-targeting strategies within the special category limitations of Facebook to ensure ads reach the intended audience in specific locations, maximizing relevance and impact.

Creative Development: Offer up to three static creatives per campaign, designed to engage and captivate the target audience, contributing to the campaign’s overall success.

Pricing and TermsService Fee: The service is offered at a special introductory rate of $500 per month, significantly discounted from the regular price of $1000/month. This rate ensures affordability while providing top-tier Facebook ad services. The discounted pricing is valid as long as the campaign is uninterrupted for the first three months. After that period, the service fee goes back to the regular pricing of $1000 per month. 

Setup Fee: A one-time setup fee of $300 is required to initiate the campaign, covering the initial costs associated with campaign creation and setup.

Qualification Criteria:Minimum Spend: Clients must commit to a minimum monthly media spend of $500.Account Standing: A Facebook account in good standing for at least 6 months is required.Commitment Duration: A minimum engagement of 3 months is mandatory to ensure effective campaign execution and results measurement.

DurationThe engagement period for our Facebook Ads service is structured as follows:

Minimum Commitment: Clients are required to commit to a minimum duration of 3 months. This period is essential to ensure that the campaigns have adequate time to be developed, implemented, optimized, and evaluated for effectiveness.

Continuation Policy: After the initial 3-month period, services can continue on a month-to-month basis, providing flexibility for clients to extend or conclude their campaigns based on their satisfaction and results achieved.

Client ResponsibilitiesAccount Access: Provide Chameleon4 with access to the necessary Facebook accounts and pages for ad campaign setup and management.

Budget Confirmation: Confirm and allocate the agreed-upon monthly media spend budget for the campaigns.

Content and Information: Supply relevant information and content as needed for ad creatives, including property details, images, or any specific messaging requirements.

Feedback and Communication: Engage in timely communication and provide feedback on campaign strategies, creatives, and reports to facilitate effective campaign management.

Compliance with Terms: Adhere to the terms outlined in the agreement, including the minimum commitment duration and payment schedules.

Performance MetricsEngagement Rates: Track metrics such as click-through rates, likes, shares, and comments to gauge audience engagement with the ads.

Conversion Tracking: Measure the number of leads or inquiries generated from the campaigns to assess the effectiveness in driving real estate sales or interest.

Reach and Impressions: Monitor the number of people reached and the impressions made by the ads to understand the scope of the campaign's visibility.

Cost-Per-Click (CPC) and Cost-Per-Impression (CPM): Evaluate these metrics to ensure cost-efficiency and to optimize the budget allocation.

Contact information hello@chameleon4.com